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Showing posts with label Annah Stretton Birds of a Feather. Show all posts
Showing posts with label Annah Stretton Birds of a Feather. Show all posts

Sunday, December 29, 2013

The Winner of the Annah Stretton Raffle


I've said it before, fundraising is hard work.  I've never done anything like this before.  Asking for help isn't easy.  I've always had my own business and made my own money.  I don't get paid holiday time so when I take time off work, it costs me double from lost income and lost time.


I agreed to join the expedition because I loved the concept of Kilimanjaro and knew it would fit very well with my own personal story which I had been working on with a number of media as a way of raising awareness of ovarian cancer in New Zealand. I found people were able to empathize with and loved the metaphor of climbing Kilimanjaro after all the challenges I’ve conquered in my life.

I got 10,000 flyers designed and printed (thanks to my friend and client, graphic artist Trudy Malone and printer Steve Kale), promoting the expedition to distribute around New Zealand.  I was featured in three national magazines - New Zealand Good Health, M2Woman & Verve;  I was on the radio numerous times and was featured in the Hubbard's cereal clipboard newsletter which reached 500,000 homes.  I was discovered by the Ladies Trekking Club based in Estonia and invited to contribute to a book they were publishing about women around the globe who have conquered Kilimanjaro.  Sales of the book will help buy textbooks for children in Tanzania.

I worked tirelessly, staying up into the wee hours writing articles and chasing up emails.  I was also training very hard and I let my business slide.  It was exhausting.  The year flew by!

I would not have been able to get to Africa without the support of my friends and the local business community. Most of the people who donated to help get me to Tanzania were people who know me. My friends in both Canada and New Zealand donated personal money to help towards my expenses and the business community helped with promoting the cause by donating time and kitting me out for the expedition.

I’m very proud of what I achieved in such a short space of time, a little over 9 months.  I feel I achieved my goal - to educate and inspire.  I am still amazed at how few people know about Ovarian Cancer.  There is still a lot of work that needs to be done.

Having said that, I had not raised enough to afford the trip AND pay the donation of $2,900 ($2,500CAD) to the charity I did the climb through so I had one more attempt at raising the money when I returned.

I'm very fortunate to have wonderful contacts.  New Zealand fashion designer Annah Stretton generously donated a prize valued at $2,250 which includes a session at her Tauranga Birds of a Feather Store with her own personal stylist for 6 women to have an entire afternoon of pampering and fashion consultation.  It also includes individual follow up appointments valued at $250 each.  That's a value of $3,750!  

I love Annah's style.  I purchased one of her wrap skirts made from vintage gold fabric and can be worn multiple ways - a value of $360 - to donate to the cause.

I also personally donated a Magic Hands Massage - a value of $100.

Ticket sales didn't go as well as I'd hoped.  I printed off 1000 tickets and sold less than a third of them at 3 for $10.  Still, it brought me a few hundred dollars closer to my target.  Once again I'm amazed at the support and generosity from my community.

The draw was held on Christmas Day.  Click HERE to view the video of the draw on my One Mountain At A Time Facebook page .

Congratulations to the winner - Rebecca Davies!  It gave me the greatest pleasure to contact Rebecca to give her the best Christmas present she's ever received.  I wish every Christmas could feel this nice.

Monday, August 05, 2013

Auction Item #1 - Annah Stretton Birds of a Feather


Over the next few weeks I will be advertising items that have been generously donated by local businesses to help me raise funds to get to Kilimanjaro.

Item #1: 
Girls Day Out at Birds of a Feather - Tauranga

The Lovely Kerry, one of Annah's personal stylists.
Win an exclusive “Girls Night Out” Instore Event for you and up to 5 friends with an Annah Stretton Senior Stylist at the Tauranga Birds of a Feather Store. 

This voucher values at $2,250 and includes an exclusive preview of the Annah Stretton Winter 2013 Collection along with tips for dressing for your body, accentuating your assets, and decoding your key colour palette for your complexion. 

Divide that price by 6 - that's just $375 per person!

All this PLUS bubbles, nibbles, a goodie bag AND a follow up personal styling session voucher for you and your party!


To be used at the Annah Stretton Birds of a Feather Store, 57 Grey Street, Tauranga.


Great for corporate team building, hens night, birthday party, girls day out, prom day preparation and/or wedding parties.

Get bidding ladies!  Pull 6 of your closest friends together and support a wonderful cause - for Ovarian Cancer Awareness - and help a girl climb a massive mountain for all the ovaries out there!


Thank you for supporting me and a HUGE thank you to Annah Stretton and her team for this generous donation.

If you want to help out, these are the items up for auction.  They will be on Trade me from Sept 1st to celebrate Ovarian Cancer Month.  

 If you are willing to pay the asking price prior to the auction the item will be exclusively yours.  Otherwise happy bidding!

Tuesday, May 07, 2013

Birds of a Feather...

As mentioned in my previous post, I've been on a streak of good things happening.  Last week I won a high tea at Annah Stretton Birds of a Feather store on Grey Street in Tauranga.
Annah Stretton

Annah Stretton is a brilliant New Zealand fashion designer and entrepreneur.  She has written two books and publishes two magazines (Her Business and Pink Magazine - for Breast Cancer).  She has won numerous entrepreneurial and business awards.  She's an advocate for a number of charities.  Basically, Annah Stretton is the Oprah of New Zealand but without all the hype.

When I first moved to Mount Maunganui, I would shop along the main street for Mrs. Peacocke (the old days of caring for Mrs. P - remember that?).  I would walk past the Annah S. store and admire the frocks in the window.  This was designer fashion which at the time I couldn't afford but which reminded me of my sister Ann.

My sister used to make all her own clothes and I think she'd like Annah's style.  Most of Annah's early fashions were kinda "patchwork", with asymmetrical cuts which made the pieces look tattered in a funky sorta way.  But the fabric was of highest quality.  It made me think that she must've started out with off-cuts and created unique items on a shoestring budget.  I thought she was brilliant.  It's something my sister would have done, had she not gone into Interior Design and Architecture.

Then I purchased my first Annah S. design.  Back in 2006 when I was going to marry Brian.  I wanted to get married in something from my favourite boutique.  I bought a beautiful yet practical Annah S. four way wrap skirt and a corset.  I figured I could wear the skirt forever and ever.  It was made out of four panels of gold fabrics - all very different but complementary to each other.  The skirt and corset had a modern 1980's Madonna "Like a Virgin" feel to it.  The corset was made up of panels of cream coloured fabric with dusty rose velvet on the bodice.

Sadly I never wore the outfit in the end - as the wedding was called off.  Take a trip down memory lane if you wish to read that here.  My beautiful (and very expensive) Annah S. designer skirt has been hanging in my closet ever since.  I've worn the corset a handful of times.  I do love it and it looks great with white jeans.

Anyway BACK to my original story.

A few weeks ago when I was online filling out applications for grants and funding for Kilimanjaro, I filled out an application to win a High Tea at the Annah Stretton Birds of a Feather shop.  I totally forgot I'd filled it out when I got the call from the store manager to say I'd won!  I had to gather up 3 friends for an afternoon of cake, fashion and wine.

The lovely Marilyn
I invited friends who have helped me on my campaign.  My first call was to Joanne - the documentary film maker.  Next I invited my friend Marilyn who introduced me to Joanne.  And my third guest was Charlie, my friend and the youth worker for the local CanTeen office.  Three women who do so much for others and who have been big supporters of me.  It was nice to be able to do something for them.
Charlie from CanTeen



Joanne suggested bringing the camera to do some recording for our short YouTube video.  I wanted to clear it with head office, so I got in touch with Tony at Stretton Designs who spoke to the boss (Annah herself) and gave me the all clear.

Joanne - film maker extraordinaire
We were greeted by one of Annah Stretton's personal stylists - Kerry.  She was so lovely.  We sat down and enjoyed our high tea with scrumptious little cakes and shared a bottle of my favourite New Zealand Savignon Blanc (Kim Crawford).  The shop is big and bright with the storefront looking out onto Grey Street through a wall of windows.  The shop is spacious, with retro look sofas and racks of designer Annah Stretton clothing.  They now offer make up consultations too.  Annah knows what women want and she is giving it to us - all under one roof.

The space is available for functions and gatherings.  I couldn't think of a better place to have a soiree.


As we were finishing off our cake, Kerry came over and presented me with a Gift Voucher to use toward my Expedition of Hope.  Annah has generously donated an exclusive "Girls Night Out" for 6 women valued at $2,250.  This is an exclusive preview party of the new Winter 2013 Collection.  One of Annah's senior stylists will come and teach you how to dress for your body shape, give tips and tricks to accentuate your assets and disguise your flaws and help to decode your key colour palette.  PLUS bubbles and nibbles and a goodie bag AND a follow up personal styling voucher with an Annah Stretton principal stylist valued at an additional $250 for every member of the party.

Such a generous donation!  Annah Stretton, you are a star.  Thank you so much!  This will be used to help raise money towards Kilimanjaro.  We are currently organizing a charity dinner and auction TBA soon.   Keep watching this blog for updates.

I love Annah Stretton dresses.  They are so feminine and practical and fun and flirty.  I tried on a jacket from this season's range that fit like a glove - so I HAD to have it. 

I also bought myself a dress that can be worn so many different ways - it would be impractical NOT to have it.  It matched my new jacket and it was so flattering on me.

I needed a new dress for all my upcoming interviews.  ;)


Besides, I deserved it.  It was my 28th life-aversary and my graduation from Small Business Management at Te Wananga o Aotearoa the day before.

I don't shop very often these days.  When I do, I treat myself to the nicer things.  I'm still a practical shopper and Annah Stretton designs allow me to stay true to myself.  They are beautiful, timeless pieces which will last forever.  I can justify spending the money.  And I love her style.

It was such a fun afternoon.  Thank you for treating us like royalty.  We had an amazing day.  Your gift towards my cause was very generous!  Thanks again and again Annah Stretton.  You truly spoiled us.