I agreed to join the expedition because I loved the concept of Kilimanjaro and knew it would fit very well with my own personal story which I had been working on with a number of media as a way of raising awareness of ovarian cancer in New Zealand. I found people were able to empathize with and loved the metaphor of climbing Kilimanjaro after all the challenges I’ve conquered in my life.
I got 10,000 flyers designed and printed (thanks to my friend and client, graphic artist Trudy Malone and printer Steve Kale), promoting the expedition to distribute around New Zealand. My story was featured in three national magazines - New Zealand Good Health, M2Woman & Verve; I was on the radio numerous times and featured in the Hubbard's cereal clipboard newsletter which reached 500,000 homes. I was discovered by the Ladies Trekking Club based in Estonia and invited to contribute to a book they were publishing about women around the globe who have conquered Kilimanjaro. Sales of the book will help buy textbooks for children in Tanzania.
I worked tirelessly, staying up into the wee hours writing articles and chasing up emails. I was also training very hard and I let my business slide. It was exhausting. The year flew by!
I would not have been able to get to Africa without the support of my friends and the local business community. Most of the people who donated to help get me to Tanzania were people who know me. My friends in both Canada and New Zealand donated personal money to help towards my expenses and the business community helped with promoting the cause by donating time and kitting me out for the expedition.
I have some generous friends. One such friend charters overnight cruises in the Doubtful Sound. His company is called Fiordland Cruises. He donated a cruise for two people on his luxury yacht at a value of $1,300.
Ticket sales for this package prize were a little better than the other raffle. I printed off 1000 tickets and sold about half of them in a month. It brought in just under $2,000 selling 3 tickets for $20. I would like to thank my angels who helped sell tickets. I really appreciate your effort and more importantly, support and belief in me.
Once again I'm amazed at the support and generosity from this community. So all up I am just a few hundred short of my goal. I'm really happy with the result.
I'm even happier to be finished fundraising for that particular charity. Sadly, they were a huge disappointment and I won't be supporting them in the future. I feel I'm better off fundraising for smaller charities who appreciate the effort. Large charities (particularly in North America) are best targeting corporations who have the funding to match the costs it takes to pay the wages of the charity's staff. I may write more about this in another post.
The draw was held on Christmas Day. Click HERE to view the video of the draw on my One Mountain At A Time Facebook page .
It felt great giving away so much this year. To give away over $8,000 worth of prizes for Christmas felt amazing. This is the true spirit of giving.